JEZ

GROOM

BEHAVIOURAL ECONOMIST
ENTREPRENEUR
AUTHOR

01 CONSULTING

THE SCIENCE BEHIND EXCEPTIONAL EXPERIENCES
 

Besci.Applied.

With over 10 years of experience of practically applying behavioural science in business, Jez has established himself as one of the world's leading practitioners in the field.

As a pioneer, Jez has always been on the frontlines of behavioural science, from being instrumental in the team that used murals of babies faces to fight crime in Woolwich, to changing handwashing behaviour in a pig abattoir in Santiago to painting pink walls to reduce unsafe behaviour on a construction site for Shell on the South Bank of London.

jezgroom@cowryconsulting.com

In 2016 Jez founded Cowry Consulting, an Applied Behavioural Science Consultancy based in London.

 

Working with globally renowned organisations such as Amazon, Sky, Tesco, Aegon, Standard Life, O2 and HSBC, Jez and the team at Cowry use behavioural science to deliver the science behind exceptional customer and employee experiences.

With over 50+ case studies, Cowry have developed a creative and systematic behavioural design 'thinking and doing' methodology that helps make businesses as human as humanly possible.

www.cowryconsulting.com

 

02 PORTFOLIO

BESCI WORK. SEE MORE >

03 Experience

2011-2015

#ogilvychange

CoFounder

Co-Founded a pioneering behavioural science start up we named #ogilvychange, now known as the Behavioural Science Practice of Ogilvy Consulting working alongside Rory Sutherland, Vice Chairman of Ogilvy UK.

2016-Present

CowryConsulting

Founder, Chief Choice Architect

Privileged to be working with such a talented, world leading team of 25+ behavioural scientists, architects, researchers, economists and designers on a mission to help businesses be as human as humanly possible. 

2011-2015

Ogilvy Advertising

Group Chief Strategy Officer
Four amazing years working at the C Suite level in London, Paris, Madrid, Milan, Prague, Athens, New York, Cape Town, Johannesburg, Nairobi, Singapore, South Africa and Sydney in one of the world's best advertising networks ever, Ogilvy. 

2009-2011

ENGINE Decisions I ENGINE

Founder, Partner

Kickstarted a prototype behavioural science unit named ENGINE Decisions and worked on maybe one of the first 'nudge' briefs for the then Dept of Health in the UK, before the coalition government of Cameron and Clegg came into power. 

2006-2009

EdwardsGroomSaunders

Communications Planning 

First taste of entrepreneurial spirit as Founding Partner of successful start up Communications Planning agency. Working with two amazing partners, Pete Edwards and Will Saunders, we built up a highly profitable business over 3 years and sold it to ENGINE in 2009. 

1994-2006

PUBLICIS GROUPE

BBH I STARCOM I MOTIVE

12 years working in one of the most creative media businesses in the UK on brands such as Levis, Polaroid, Boddingtons, Stella Artois, WH Smiths, Golden Wonder.

CONTACT

If you'd like to get in touch then simply drop me a line or give me a call or even easier send me a message straight from here!

jezgroom@cowryconsulting.com

Tel: +44 7941 295 028

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Copyright © 2020 by Jez Groom. All rights reserved.